Connecting with Power Moms

Controlling 85% of household spending, and worth more than $2 trillion to U.S. brands, “power moms” - those that balance overscheduled kids, managing a home, and still finding time for a social life - are increasingly becoming the center of focus for many marketers.

Here are a few tips on where to effectively connect with this influential audience:

How Vacant Retail Space Can Maximize Ad Spend

Want a coveted spot for advertising in NYC’s Time Square? What used to cost millions is now available at a fraction of the cost…if you are willing to take advantage of non-traditional advertising space.

Here are the top three reasons why to consider utilizing this vehicle:

A Deliberately Intrusive Online Ad Platform

As the Internet powers forward as the premier communication channel, we continue to see entrepreneurial efforts for capitalizing on innovative ways to measure, sell, and/or develop online capabilities.

Read on...